Online reputation management

Is your online reputation hurting your business?

A good idea only becomes a great idea once you add hard work. However working full-time for a company means that some tasks become priority, and others become lost in the maybe later pile. 

Consistency in online marketing and branding is key to creating solid sustainable leads and converting those leads to sales.

Building audience trust means a constant stream of messages that reinforce the main brand message. No one can really afford to skip leg day when it comes to your online presence.

The challenge with social / digital marketing is that it is a full time job which is quite intricate and requires authenticity.

The moment a company has a digital footprint, clients use it as a channel of engagement and communication, which needs to be attended to constantly.

The Facts

  • Customer retention costs a company 5x-25x less then acquiring a new client
  • A retained client will generally spend up 54% more on products after their 2nd purchase
  • Online customers expect responses within 1hrs
  • Solutions or action plans to given within 24hrs
  • Complaints solved within 48hrs
  • Viral effect of a complaint 1:64 (Out of which 5 may have been potential customers 3 will not purchase due to direct link to complaint)
  • Viral effect of a compliment 1:2

The Challenges 

  • New division to be setup
  • Hiring of staff
  • Training
  • Management of staff and Labour issues
  • Reporting
  • Cost to company for an effect team R1.8mill

Our ORS division specialises in online reputation management with a large team fully trained on how to set up and manage a company's reputation.


  • Increase retention rate

There are a few reasons why customer retention is critical to company growth and success:

  • Affordability: It’s 5-25X more expensive to acquire a new customer than it is to retain an existing customer. (HBR)
  • ROI:A 5% increase in customer retention can increase company revenue by 25-95%. (HBR)
  • Loyalty: Retained customers buy more often and spend more than newer customers. They’ve learned the value of a product or service and keep coming back, again and again. (American Express)
  • Referrals: Satisfied, loyal customers are more likely to sing a company’s praises and refer their friends and family — bringing in new customers, free of charge. (American Express)
  • Increase in awareness
  • Increase in conversion
  • Increase in acquisition
  • Cost saving on acquisition and conversion
  • Detailed customer and company reporting

Is Your Business Represented Fairly Online?

Statistics show 9 out of 10 consumers read online reviews before making a purchase and nearly 62% will not buy from a company that censors business reviews. Furthermore, brands that receive only one or two stars on review platforms such as Yelp or Google risk losing 86% of their prospects.

Don’t let a single negative comment or fake customer review ruin your reputation online. Capitalize on goal-driven reputation management services and learn how to get more reviews on Google and other platforms.

Content Creators Live  is one of the best reputation management companies, offering custom reputation management services tailored to your unique branding and goals. Connect with our reputation management company and let us show you how to get more reviews and streamline your brand reputation management.

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